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It’s Survey Time: How to Calculate Your Online Giving Results

By Bryce Wilkinson, Senior Online Giving Specialist, Community First Foundation

We hope you are happy with how online giving fared for your nonprofit both on Colorado Gives Day and throughout the year.

We are in the midst of reviewing data to understand the impact of ColoradoGives and evaluate online giving trends. The online survey we are e-mailing to nonprofits that use ColoradoGives.org will help us answer questions we cannot determine from our data alone—and is also considered a grant report.

Some of the survey questions require a few calculations. Not a math person? Learn how to calculate answers to key questions below.

What percentage of total fundraising by your nonprofit comes through ColoradoGives.org?
The formula: (Total amount raised through ColoradoGives in 2013) ÷ (Total amount raised via all sources in 2013) x 100How many donors on Colorado Gives Day were first-time donors to your organization?
If a donor listed on your 2013 Colorado Gives Day donation report has donated to…