Skip to main content

Digging Through the Data: What to Look for in a Nonprofit Profile

By Lisa Lujan, Online Giving Coordinator, Community First Foundation

With over 1,600 nonprofits on our site, the process of deciding where to donate your money on Colorado Gives Day can be both daunting and exciting. This is especially difficult if you don’t know who you want to support.

The first place to start is to search for something of interest to you. Perhaps you've heard the name of a nonprofit or a cause you’re passionate about. Let’s say, for example, that I heard about “Community First Foundation” and was interested in learning more about them. I simply type in the term “Community First Foundation” on the main page of ColoradoGives.org and click “go.”

After entering in my query, I see they’re one of the first nonprofits listed. Next to their name and logo, I can read the appeal. Think of the appeal as their "sound bite" or "elevator speech." 

If I’m interested in learning more, I click on the “learn more” link, which takes me to the nonprofit's main page. “Wow,” I think to myself, “there is a lot of information here, where do I start?” This brings us to next tip:

Explore the Overview tab where you can learn what’s new with the organization. Read testimonials, statements from the organization (such as needs, impact and background) and financial graphs. There may even be a video for you to watch (scrolling across the page).

Perhaps at this point you’re excited but want just a tidbit more about the organization. This brings us to our next area to check out:

Programs – Here you can read details about the nonprofit's programs and how they define and monitor short- and long-term success. Some programs may include photos.

For detail-seekers, the rest of the information is really for you. Details included in the following tabs are:

Management: How the organization operates, including number of staff, retention rates and names of senior staff members, board statistics and award information.
Financials: Perfect for the CPA or finance guru; details here include endowment or capital campaign information, tax credit details (if applicable), specifics on the past three fiscal years, and current fiscal year projections.
Documents: Here you can find 990s, Secretary of State Documents, Policies and more, as the nonprofit has chosen to make public.
Event: If you love the nonprofit and want to learn all about upcoming events check out the events tab. A subcategory under this tab is Volunteer Activities where you can learn about potential opportunities to volunteer.
Super Campaigns: This tab shows any large campaigns (such as 5Ks) where the whole organization is participating. Exploring this page will lead you to fundraising pages associated with that specific campaign.

Start today at ColoradoGives.org and learn more about who you’d like to support!

Comments

Popular posts from this blog

Meeting Space Celebrity Sighting: Natalie Portman

Valerie Brown, Meeting Space Administrator
I met Natalie Portman in the Community First Foundation Meeting Space yesterday.
Okay, not the Natalie Portman of Star Wars, V for Vendetta and Black Swan. This Natalie Portman is a top-notch meeting facilitator who was working with a group advancing Mental Health First Aid in Jefferson County. Led by Jefferson Center for Mental Health, the group met in our largest meeting room to discuss training community members on how to identify persons who may benefit from mental health resources.
Jefferson Center for Mental Health is one of the dizzying array of nonprofits to have come through our doors since we opened the Meeting Space a year ago! February 2016 saw one meeting lasting four hours with six people. February 2017 saw 37 meetings for a total of 250 hours with 799 people through the door! In fact, in the first year we have hosted 269 meetings lasting a total of 1,822 hours and have seen 5,615 people through the door.
These people do the goo…

Making Your List and Checking It Twice: How to Read Nonprofit Profiles for Colorado Gives Day in Five Easy Steps

By Dana Rinderknecht, Director of Online Giving at Community First Foundation
Colorado Gives Day is coming! Once again it is time to make your list and, like Santa, check it twice!
As you craft your list, the wonderful thing about ColoradoGives.org, the online giving platform for Colorado Gives Day, is that you can learn more about the nonprofits you already support as well as others you didn’t realize were out there doing good work. This year we have more than 2,000 nonprofits from all over the state of Colorado participating.
You might ask yourself, “What can I learn about these nonprofits?” and, “Where do I start?”
Go to ColoradoGives.org and search. You can search by name, cause, or location. For instance, if you want to find out which nonprofits are working in your neighborhood, type in your zip code and press “Go.”When you see one you like, click “Learn More” on the widget to view the profile. The first tab is an overview of the program, starting with pictures and videos. It gives…

The Real People Behind the Scenes

Meet the Online Giving Team
Ever wonder what’s happening behind the scenes on Colorado Gives Day? Answering questions, processing donations and communicating progress is an all-hands-on-deck affair at Community First Foundation, but there are three staff members who really keep the ColoradoGives.org wheels turning, today and every day. Meet the online giving team!
Meet Dana Rinderknecht, director of online giving Q. What’s your role on the team? A. I raise awareness of the program and keep it moving forward with exciting new ideas like KidsforColoradoGives.org.
Q. What’s the coolest thing about ColoradoGives.org most people don’t know? A. That you can set up ongoing, regular donations to your favorite nonprofit to support them year-round. This gives them funds they can rely on and helps you spread out your cost.
Q. What are your personal charitable passions? A. For me, it’s about making the world a better place.
Q. What are you most looking forward to doing the day after ColoradoGives Day – …